This celebrity-adored environmental friendly clothing label has a cult LA following...

Reformation, Los Angeles

Reformation’s 2,000 square foot Melrose Avenue flagship is brimming with great jumpsuits, pretty dresses, flirty rompers. It’s not cheap, but the concept of no sweatshops, vintage pieces and environmentally-friendly fabrics are worth the extra pennies. Spacious and beautiful presented, even the store is constructed of 80% birch wood (the most sustainable wood on the market), and was designed Founder Yael Aflalo and eco-innovator Todd Mallis of Potter Mallis, a green construction firm. Alongside the fashion, you’ll find fresh juice by cult LA-brand Moon Juice and uber-cool lifestyle product lines like NAKED.

LOCAL: Most of Reformation’s collection is made in the factory headquarters in downtown Los Angeles.
FOUNDED: In 2009 by Yael Aflalo.
FAMOUS FOR: Sustainable fabrics and vintage garments.

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